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Diversity and Inclusion

Insights into trust across cultures

Trust is an important building block for organisational success, whether it is trust between managers and their subordinates or a brand and its customers. In this podcast, Associate Professor Tan Hwee Hoon from SMU’s Lee Kong Chian School of Business shares her insights into the research which examines how factors of trustworthiness – that is, ability, benevolence and integrity – vary in terms of importance in trust-building across countries; and how one’s general willingness to trust, also termed ‘propensity to trust’, affects relationship-building in different countries.
A Podcast from SMU Engage
Jan 1
Podcasts copyright: Singapore Management University.

Trust is an important building block for organisational success, whether it is trust between managers and their subordinates or a brand and its customers.

Tan Hwee Hoon is an Associate Professor of Human Resources & Organisational Behaviour at SMU’s Lee Kong Chian School of Business.  She has been involved in a multi-year study on trust that spans 30 countries across six continents.

In this podcast, she shares her insights into the research which examines how factors of trustworthiness – that is, ability, benevolence and integrity – vary in terms of importance in trust-building across countries; and how one’s general willingness to trust, also termed ‘propensity to trust’, affects relationship-building in different countries.