Inside the Mind of

Shantanu Bhattacharya

Shantanu Bhattacharya is a Lee Kong Chian Professor of Operations Management; Deputy Dean (Education); Academic Director, PhD in Business (General Management) at Singapore Management University. His main areas of work and academic research include New Product Development, Supply Chain Management, Closed-Loop Supply Chains, and Sustainability. He was a previous Associate Professor of Operations Management at SMU and INSEAD.


The Latest
  • 6 min read
  • Digital Transformation

One of the changes we see in retail in the 21st century is going back from make-to-stock to make-to-order — we see a move towards personalisation.

Shantanu Bhattacharya, How digitalisation has transformed retail supply chains